May 1st sparked the first day of Mental Health Awareness Month and Burger King decided to take a risk in their marketing strategy in order to spread awareness of an issue that needs to be talked about more. Though this seems like a successful idea in the long-run, this campaign left consumers having more mixed feelings than Burger King expected. The fast-food chain takes on … Continue reading Burger King takes a Slam at McDonald’s with ‘Real Meals’
Tea Talk is the new hotspot for Marist College students this semester. Located just down the road from the college in the Poughkeepsie Plaza, it’s an easy afternoon treat to share with friends. There are countless teas to sample and enjoy and a variety of ways to enjoy them. Tea talk is also home to one of the hottest trends, bubble tea. Students all over … Continue reading STOP THE SEARCH: POUGHKEEPSIE’S TEA TALK IS THE HIDDEN GEM MARIST’S BEEN WAITING FOR
According to AdAge, Procter & Gamble has released two, short documentaries on April 27th as part of the Queen Collective, exclusively for Hulu. It is interesting to see how this consumer packaged goods company is spreading its wings into the film production industry and supporting female filmmakers. Queen Collective films, created specifically by women, will feature two short films on the streaming service. “If There … Continue reading Procter & Gamble Debut New Docu-Style Short Films on Hulu
The final season of Game of Thrones has sparked a mass hysteria across the world. Fans have waited nearly two years for the beloved show to return, and on April 14, the eighth and final season will kick-off. Fans’ nerves and eagerness to see who ends up on the Iron Throne has created a major marketing opportunity for brands like Bud Light, Shake Shack, and … Continue reading Return of Game of Thrones Forces the World to Bend a Knee
According to CNN, Coca-Cola is introducing a new line of product packaging in honor of their new ‘Star Wars’ theme park, Galaxy’s Edge. It will open on May 31st at Disneyland in Anaheim, California and August 29th at Walt Disney World in Orlando, Florida. Park visitors can now enjoy a custom bottle of Coca-Cola, Diet Coke, Sprite, and DASANI inspired by the Star Wars storyline. … Continue reading Coca-Cola and Disney Plan To Release Galactic Bottle Designs for Star Wars: Galaxy’s Edge Theme Parks
This past weekend put a close to all the hard work over 300 Marist students have completed this past semester. The Marist College Dance Ensemble Spring Showcase rightfully entitled “Steppin’ Out” took over the McCann Arena with over 25 dances. These dancers were able to show off a variety of different styles and levels, all while coming together and putting on the performance of a … Continue reading Behind the Curtain: A Inside Look at the Marist College Dance Ensemble’s Spring Showcase
While everyone else was trying to decipher if some of the nation’s biggest corporations announcements on April Fool’s Day were true or not, one thing we know is not a prank is the fact that Burger King is now offering a beefless Whooper burger starting on April 1st for everyone, especially vegetarians, to enjoy. This new addition to the Burger King menu is one that … Continue reading Where’s the Beef?
Across the media, there is a swarm of images where women can be unrealistically depicted. The “ideal woman” is often thought of as extremely thin, white, and bikini-clad. However, this is not the case for all women on earth. Each woman should be celebrated for their diverse and unique qualities, leaving assumptions and expectations behind. Dove and Getty Images have partnered with the female-led creative … Continue reading Dove & Getty Images Launch An Inclusive Photo Library
On Monday, Apple announced its very own credit card, The Apple Card. Built into the Apple Pay wallet app, this physical credit card will not only be available worldwide but will provide its customers with 2% cash back when used through the app and 1% cash back when used through the card. Hosted in the Steve Jobs Theatre, Apple held its promotional event that included guest … Continue reading Apple Announces Latest Product: The Apple Card
While this year’s legendary Super Bowl advertisements happened nearly two months ago, two of the top commercials of the night involved the bickering feud between two top beer companies, Bud Light and Miller Lite, continue to go at it with their respective advertising. Bud Light, which is normally well-known for its witty commercials including their collaboration with the series Game of Thrones that brought the … Continue reading Who Will Be Crowned the Winner of the Bud Light and Miller Lite Duel?